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  • BYSC Helps “Bike Day” Come to Westchester for the First Time

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    Backyard Sports Cares Partners with Foundation for Life and White Plains Youth Bureau to host first Westchester “Bike Day” for disadvantaged kids

    bike day at purchase collegeFoundation for Life, a non-profit, was founded by Paul and Mindee Blanco of Barnum Financial Group, an office of MetLife, to promote change and deepen connections to the people, families and communities served by the firm. One of the foundation’s most successful programs is “Bikes for Kids,” which gives away thousands of bikes to children in need across the country.  

    This year, Foundation for Life wanted to bring the program to Westchester, NY.

    “Our goal is to giveaway 500 bikes to kids in need in local regions, including Westchester County, and we’ll do that with a series of events during the summer months,” said Kristy Brown, program coordinator for Foundation for Life.  “When we decided to kick off this effort in Westchester, we needed not-for-profit partners who had strong ties to the community and children whose families lack resources to afford non-essential items, like a bicycle — Backyard Sports Cares (BYSC) and the White Plains Youth Bureau more than fit the bill.”

    BYSC conducted a free soccer clinic for the kids, which was the carrot to draw the children and parents to Purchase College for the big bicycle gift reveal. The White Plains Youth Bureau teamed with Foundation for Life to identify deserving children through their afterschool program and partner organization, Bethel Baptist Church, based in White Plains.

    “We selected children that we knew did not have bicycles and fit other criteria,” said Martin Rudow, supervisor of afterschool programs, White Plains Youth Bureau. “The county helped us by providing a pick up truck to transport the bikes and the bureau sent vans to pick up the kids and families — we wanted to be sure everyone was able to get to Purchase.”

    “The kids had a blast at the soccer clinic, but the moment they realized that there was an even bigger surprise in store, was priceless,” said Danny Bernstein, president, Backyard Sports Cares. “Watching the joy and gratitude as the bikes were unveiled was an unforgettable experience.  We look forward to partnering with the Foundation for Life and the White Plains Youth Bureau on this great event again.”